Online Presence Consulting
If you feel that your current online presence isn’t attracting and maintaining customers for your business, you’ve come to the right place.
Remeber this; your website isn’t a crockpot. Don’t just set it and forget it!
Let’s work together to harness the power of your online presence. With online presence consulting, I’ll work with you to build a strategic online presence that attracts and retains your online visitors.
We’ll work together to focus on your target market and capture their attention through the use of your website, content and social media presence.
Finally, I make your business my business by researching the industry and your competitors.
Website review and plan of action
As part of online presence consulting, I’ll perform a website review to make sure your website communicates your message effectively and efficiently to your target audience. Here are just a few of the items reviewed:
- Is it mobile responsive and optimized?
- Does it speak to the target audience?
- Does the content tell the user what your product or service can do for them?
- Does every page have a call-to-action?
- Is the site search engine optimized
As a result of the review, you’ll receive a plan of action with short-term and long-term goals. The plan will help you reach your target market and consistently communicate the brand message.
Content review and plan of action
Informing your target market what problem your product or service solves for them is the backbone of content marketing. Content marketing outcomes help to build relationships and gain trust with new and existing customers.
Again, you’ll receive a customer-centric content plan. Your brand voice will speak openly in all written content, graphics, email marketing, and social media platforms.
Social media review and plan of action
Did you know that U.S. consumers spend more than five hours a day on their mobile devices? Of those five hours, consumers spend over two and a half hours on social media. Is your business well represented on social media?
I’ll analyze your current social media presence and data to discover if you’re effectively reaching your target audience. With online presence consulting, I’ll provide a plan including the platforms, types of posts, frequency, paid advertisements and engagement that are necessary to capture your target customer’s attention.
You will receive a detailed summary that includes findings, supporting data, and specific action items to help you reach your goals.
Business Process Consulting
Are you drowning in paperwork? Is paperwork or are lengthy tedious processes holding you back from your real job?
Let’s take a step-by-step approach to your processes and simplify them through the use of automated business applications.
Don’t let paperwork and outdated processes take you away from your product or service.
We’ll work through the issues together. Overall, it’s helpful to have an outside person look at your processes objectively to find opportunities and gaps.
Let’s discuss your business needs.
To sum it up, when you partner with me, you get the most personalized, efficient, effective and affordable strategy that works for your business.
Located in Troy, Michigan and at your service as a local small business owner.